Tania Edwards Of Collectability On The Rise Of Patek Philippe

We're back with another episode of Hodinkee Radio. In addition to the podcast feed, each episode also has video, so swing by Hodinkee's YouTube channel (or watch below). Only want the audio? It's being published to the same old Hodinkee Radio feed, so check your feeds or subscribe wherever you find podcasts (try Apple Podcasts, Stitcher, Spotify, or TuneIn). 

For this episode, we are joined by Tania Edwards, Co-Founder of Collectability and former employee of Patek Philippe. Her extensive knowledge of Patek, as well as her many years of experience in its marketing department, make her a bona fide expert when it comes to the brand's heritage, evolution, and watchmaking.

Tania and Tony discuss Patek's history through the '80s and '90s, how the brand's identity and marketing campaigns have evolved to today, and her thoughts on vintage and modern Patek watches (including the Cubitus Collection, of course).

0:05 Hodinkee Insurance

00:33 Tania Edwards

00:34 Collectability

6:30 ETA Delirium quartz caliber

7:14 Caliber 89 and the 150th of Patek 

12:50 Patek Philippe Annual Calendar 

14:01 Patek Philippe Twenty-4 

15:09 Patek Philippe Aquanaut 

16:40 The Patek Philippe Ads  

25:30 Patek Philippe Advanced Research 

29:39 Patek Philippe Ref. 96 

30:34 The Patek Philippe Neptune 

33:08 The Patek Philippe Cubitus

36:35 Patek Calatrava 4860 

37:47 Patek Philippe 130 Chronograph 

38:37 Patek Philippe 3940 

39:25 Patek Philippe 7000 Minute Repeater

40:23 Patek Philippe 3848 Ellipse 

51:60 Collectability Podcast