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Limited Supply

Limited Supply

Business:Marketing

S10 E6:  Listener Mailbag: EOY 2024 Wrap-Up

S10 E6: Listener Mailbag: EOY 2024 Wrap-Up

2024-12-11
Download Right click and do "save link as"

Nik’s answering YOUR questions as we wrap up 2024. What were some fails? What are we gonna see more of in 2025?


First, does Nik have a recommended team structure for DTC teams? Truthfully, it depends—you should have enough for each person to have a main duty—but DTC teams tend to work best on the leaner side. 


Then, Nik talks about revenue from each channel and how that differs between consumables and other products. Is there a sweet spot, or does it all vary from brand to brand?


Plus, you shouldn’t discount your existing customers if you don’t need to—and Nik reveals why providing a gift with purchase might be a better idea. 


Visit motionapp.com or watch a demo of Motion here


Don’t forget to check out Nik’s helpful hacks here:

nik.co/tiktokads

nik.co/everydaydose


Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.

 

Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ

 

And if you’re looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik’s most unfiltered, uncensored thoughts.

 

Follow Nik:

Twitter: https://www.twitter.com/mrsharma

view more

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S13 E5: Why You Should Diversify Your Channels (with Miranda A., Performance Marketing Manager at 365 Holdings)
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S13 E3: No Code? No Problem (with Billy Howell, Founder of Stupid Simple Apps)
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S13 E2: What Journalists Know About Selling Products (That Founders Don’t) with Benjamin Gottlieb
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S13 E1: Listener Mailbag: DTC to Retail, Meta Ads, and Clothing Brands
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S12 E12: Listener Mailbag: Hiring Marketers, AI Takeover & Influencer Strategy
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S12 E11: The Most Underrated Way to Grow a Mission-Driven Brand (with Sam Springfield, Senior Director of Content at Bark)
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S12 E9: Story of a Subscription Empire (with Michael Broukhim, Co-CEO + Co-Founder of FabFitFun)
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S12 E8: The Story Behind Sharma Brands + DTC Success (from Ecom North)
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S12 E7: Reviews, Rates, and ROI: Ecom Strategy Breakdown
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S12 E6: Redefining Media and Marketing Measurement (with Michael True, CEO of Prescient AI)
2025-05-14
S12 E5: Creative Chemistry and Building a Beverage Brand (with Aaron Nosbisch of BRÉZ)
2025-05-07
S12 E4: Landing Pages: Tips, Tricks, and Ingredients
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S12 E3: The REAL Growth Lever Most Brands Overlook
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S12 E2: Getting Creative In a Hard Field (with Andrew Deitsch of BRĒZ)
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S12 E1: Entrepreneurship, Creative, Crowdfunding, and More (with Kevin O’Leary of Shark Tank)
2025-04-09
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