Episode 745: The Course Chronicles: Crafting the Offer and the Strategy (Episode 03)

Welcome back to The Course Chronicles, where I share, in real-time, my notes, thoughts and updates with you for the brand-new program we’re creating and launching. In this third installment, I reveal more details about the offer and the strategy behind it, as well as the homework assignments I’ve given myself to complete before next week’s episode! 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

• An overview of the hybrid "Monetize Before You Make It" process I’m using for the new program launch and the main reasons I’m doing this 

• Why it’s necessary to have an outline before launching and my plan to use a approach of pre-recorded videos and live calls for content delivery 

• My vision for the program's future, including potential higher ticket pricing and certification

• The foundational elements of any offer, the “3 P’s” which are crucial for both the beta and the final program

• Introducing the “Promise Bot” and the role that this important AI tool will be playing 

• A sneak peek at a 3-day live training we have coming up for those of you who are creating your first digital product 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/745