Who the Hell is Arcade Fire? Part 1

The music world went a little weird on February 13, 2011…and I remember it very, very well because I was in a hotel room in Vancouver with nothing to do but watch TV…I think I was coming back from a speaking thing in Victoria and my flight home had been cancelled…

I ordered up a club sandwich from room service and lay on the bed watching the 53rd Grammy awards…all the usual suspects were there…lady gaga, whose album “the fame monster” had been, well, a monster…six nominations, including best album…

Katy Perry…seven nominations for her “Teenage Dream” album…Eminem was back…Rihanna had a bunch of nominations…there was buzz about Justin Bieber, Jay Z, Alicia Keys, Bruno Mars, Lady Antebellum….

Finally, after more than three hours of awards and speeches and performances, it was time to present album of the year…the presenter was Barbra Streisand, who, earlier in the evening, was feted with the “musicares person of the year” honour—a big deal…

She stepped onstage with the envelope….the crowd buzzed… “it’s gonna be Katy Perry” ….”No way! They’re gonna give it to Eminem!...”Are you crazy? Lady Gaga has this sewn up”…

Babs opened the envelope and—well, just listen…

Didn’t she sound so confused?...let’s listen again…and note the long pause as she stares at the printing on the card as if she doesn’t know what to do…

Twitter exploded…I mean, it just melted down with indignation, outrage and hate…“The Suburbs?”…by who?...what’s an “Arcade Fire?….never heard of them…you people are Grammy…how come I don’t know who they are?....no one knows who they are…who the hell is Arcade Fire!”

It was epic....and for those who still don’t get it, hang on…we can fix things for you…or at least try to…