Business:Management & Marketing
202: Behind the Scenes with Lauren Scruggs Kennedy
An accident changed her life, but she didn’t let it stop her and I’ll tell ya: there is SO much more to her story. While a part of her story comes from a scary place, she managed to turn her mess into her message.
My friend Lauren Scruggs Kennedy is a staple in fashion. She spent time interning in wardrobe for the CW’s Gossip Girl, the Michael Kors showroom, and reporting for New York, Paris, and Montreal Fashion Weeks. She’s published two books and along with Bethany Hamilton launched a yearly retreat for girls who have lost a limb. As if that wasn’t amazing enough, she has a foundation, a dry shampoo line, and a booming blog.
Lauren and I are talking ALL the things: her accident, how she pressed onward, what it is *really* like having such a deeply personal brand, why she is so committed to giving back, how she juggles it all and how YOU can learn from her!
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