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Strictly Business

Strictly Business

Business

Endemol Shine’s Cris Abrego on Embracing TV for the Americas

Endemol Shine’s Cris Abrego on Embracing TV for the Americas

2020-01-15
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Endemol Shine North America CEO Cris Abrego explains why the company decided to integrate activity on Spanish-language programs with the rest of the core Los Angeles-based development team. Abrego details the growth of the company’s Mexico City-based Endemol Shine Boomdog operation and the lessons learned from working outside the U.S. He also weighs in on how changes in major Latin American TV markets are opening doors for all producers.

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