Saeideh Fard, Chief Financial Officer at Tulip
I chat with Saei about:
- Her journey into tech starting at PwC with stops at Sysomos, MarketWired, and Travel Edge prior to joining Tulip.
- Tulip — what the company does and what it’s all about.
- Tulip’s sales process the most indicative KPIs and metrics of the business.
- Best practises from a systems integration (or separation) perspective that people should be thinking about for M&A processes.
- The biggest misconception about the finance function within a technology company.
We close things off with a quickfire round:
- Your go to online resource for all things startup finance related
- Your favourite productivity hack
- Tech jargon that makes you cringe
- The best advice you’ve received
- One thing you don’t leave the office before finishing
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