Google is changing how it indexes and ranks websites, and they reward the prepared. In this episode, Michael and Chris discuss:
- Google's algorithm and the evolution of search advertising
- How Google algorithm changes—and new priorities like voice search—impact your marketing
- Why continuing to learn about and try new SEO tactics is a good investment in the future of your business
For more information on the tools and resources mentioned in this episode, please visit:
- https://www.searchprimer.com/
- https://search.google.com/search-console/about