Julie Littlechild and Steve Wershing on Focusing on Marketing Campaigns, not Tactics
In this special episode, Julie and Steve discuss the benefits of coordinating your marketing into campaigns. Organizing communications and activities around a theme reinforces the message and creates multiple impressions that can systematically raise interest among your clients or prospects. And the process reinforces […]
The post Julie Littlechild and Steve Wershing on Focusing on Marketing Campaigns, not Tactics appeared first on Becoming Referable.
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