I'm going to break down my story of how I went from selling lemonade on the driveway in 100 degrees Kansas heat to becoming an ambitious industry consultant to drive private practice profits This week marks the launch of my optometry and optical consulting agency called Eye Rock It. I dedicate this podcast to everyone who has made some impact in showing me the eyecare ropes since I started in 2012. I'm going to share my short suburban life story so you get a feel for who I am. Then, I'm going to talk about why eyecare is not in a state of doom and gloom. We experience a lot of fear-mongering (especially with Corona in the news). We don't need to be afraid of practices shutting down due to online or private equity. We just have to be proactive in doing 2 things: Sell more products and services, and lower your costs of goods. The formula is simple. Download 194 Page E-Book How To Profit In Practice Visit eyerockit.com for general info about Perry's consultation program. Connect With Us On Social Media!
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