S6.S2. Joe Pine. If You Are Sure of Success, You Are Not Innovating.
Innovation is only true innovation when it is put on the market and validated with customers. With our esteemed guest, Joe Pine, the author of (among many others) “The Experience Economy”, we investigate the innovation space for experience design. We dig into the value of long-term thinking and the importance of considering the employee experience next to staging the experiences for customers. We tap into a concept of regenerative management and into the importance of underpromising to create powerful word-of-mouth.
Please note that this episode was recorded before the outbreak of the coronavirus — some of the comments refer to the situation before the pandemic.
LINKS
Joseph Pine II, James Gilmore, “The Experience Economy”
James Gilmore, Joseph Pine II, “Authenticity”
J. Robert Rossman, Mathew D.Duerden, “Designing Experiences”
Roman Egger, Paul Bulencea, “Gamification in Tourism”
Benjamin Hunnicutt, “The Age of Experiences”
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