Adam Boita - Marketing Director, NCS

Adam Boita is the Marketing Director for NCS (National Citizen Service): a summer development programme for young adults in the UK.

NCS is a programme that provides the opportunity for 16-17 year olds to flourish at a myriad of group-based activities and events designed to develop personal and interpersonal skills. The programme concludes with the participants devising and actioning a community project of their choice.

Seeking to re-energise its brand, NCS recruited Adam Boita as its marketing director. He began his career interning for the likes of Ogilvy, J Waler Thompson, D&AD, then moved to overseeing marketing for the likes of Playstation and Pernod Ricard.

Topics of discussion include: Adam's journey, team autonomy, NCS beneficiaries, funding, influencer marketing, authenticity, and youth.

This is Adam Boita’s Rocket Fuel

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Follow James @JamesErskine (twitter.com/jameserskine)

Follow Rocket @WeAreRocketHQ (twitter.com/wearerockethq)

Follow Rocket on LinkedIn (linkedin.com/company/thebigshot)

wearerocket.co.uk/

Contact Adam on LinkedIN (linkedin.com/in/adamboita)

Check out NCS: wearencs.com/

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Podcast recorded pre-COVID19.

If you want to find out more about NCS in light of the current Corona Virus outbreak please visit https://wearencs.com/coronavirus-update where they have support and resources for young people at this time'

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