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Join Ads Marketplace to earn through podcast sponsorships.
Manage your ads with dynamic ad insertion capability.
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Earn rewards and recurring income from Fan Club membership.
Get the answers and support you need.
Resources and guides to launch, grow, and monetize podcast.
Stay updated with the latest podcasting tips and trends.
Check out our newest and recently released features!
Podcast interviews, best practices, and helpful tips.
The step-by-step guide to start your own podcast.
Create the best live podcast and engage your audience.
Tips on making the decision to monetize your podcast.
The best ways to get more eyes and ears on your podcast.
Everything you need to know about podcast advertising.
The ultimate guide to recording a podcast on your phone.
Steps to set up and use group recording in the Podbean app.
#123 Why We Need to Focus on Implementing Data Governance with Michelle Pinheiro – Head of Enterprise Data Governance
Michelle is Head of Enterprise Data Governance at ANZ Bank. In this role, Michelle is responsible for Data Governance strategy across the group, ANZ Data Privacy and Ethics framework, Enterprise Metadata Management, Data Risk and a Centre of Excellence for Data Quality. Michelle has over 25 years of experience in the world of Data and utilizes that knowledge to help foster organized and sustainable large scale analytical environments for commercial success. Michelle has a particular interest in building frameworks for ethical data use by successfully developing ANZ’s principles for Data Ethics.
In this episode, Michelle describes the importance of transparency in data ethics. For instance, in the world of insurance, people want to know how their premium is calculated. What information is the company using to calculate the insurance premiums? So, the insurance company needs to explain what information they are putting into the black box. Insurance algorithms for premiums are like the formula for Coca-Cola; no one ever shares it. To combat this, Michelle needed to put herself in the mindset of the customer.
Stay tuned as Michelle explains how the customer journey can benefit from data governance. Also, Michelle reveals where she thinks the future of data ethics is going, how data ethics overlaps with data governance, and the ways that consent fits into data ethics.
Quotes:
“I did a lot of work in redesigning documents and determining what information to disclose and that really comes down to transparency and transparency is a big aspect of data ethics.”Read the full episode summary here: Episode #123
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