Launching A Product - What are the basic stages of product development?
Welcome to another episode of the Conscious Design channel and today we are going to be talking about the basic stages of product development. Ian starts of by describing the research of stage and what different types of research you might find yourself doing. Next Ian talks about ideation and the main different between the research stage and the ideation stage. At the third stage, engineering, Ian describes the more technical stage and what questions should you ask yourself during this stage. After this Ian continues to explain why prototyping is a separate stage and how does it differ from the previous ones. Ian ends the episode by explaining the manufacturing stage.
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This content is part of the movement to make the Conscious Design approach to developing products, brands, and companies widely used. Ian Peterman is the leading expert in Conscious Design, hosting the Conscious Design podcast and co-author of the book Conscious Design.
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