The IPO Whisperer Lise Buyer Talks Going Public
Lise Buyer, known as the IPO whisperer Pete Flint on the NFX Podcast to discuss all things taking a company public via traditional IPOs, Direct Listings, and SPACs.
Lise consulted on Trulia’s IPO in back in 2012 when Pete was CEO and Co-Founder. Previously, Ms Buyer was the Director of Business Optimization for Google Inc. where she was one of the chief architects of the company’s innovative IPO.
Lise shares her expert thoughts on:
- What has changed in public markets
- Why some companies should stay private
- When to make the decision of going public as a company leader
- What stays the same in a company after going public
- Building the infrastructure to go public
- & the differences between traditional IPO vs. Direct Listing vs. SPACs
Read the full NFX Essay here - https://www.nfx.com/post/new-world-of-going-public/
(0:00) Introduction and guest Lise Buyer's insights on public markets (7:36) Shift from private to public investments and rise of mega rounds (12:42) The Fundraising Experience and Investor Engagement in different public offerings (19:10) SPACs: Appeal, suitability, and potential risks (30:15) Sponsor: NFX social channels and website promotion (30:33) Future of public offerings and advice for startup founders (36:12) Impact of Robin Hood generation on IPOs and stock price psychology (41:48) Preparing for public listing: Transparency, disclosures, and building the right metrics (45:11) Google's IPO story: Innovations, challenges, and aftermath (51:35) Lise Buyer's career in IPOs and closing remarks
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