Launching a Product - How to Build a Product by Solving an Existing Problem
Welcome to another episode from the Conscious Design channel and today we are going to discuss how to build a product which solves and already existing problem. Ian stars off by going through the step of prototyping. Ian then talks about feedback and why it matters in the early stages of product development and how can people guide you towards a direction for your product. Ian mentions that while a prototype is important it does not have to be your final product for getting feedback and what are the effective ways of getting feedback even if you don’t possess a final product yet. Ian continues the discussion about feedback by mentioning how you can refine your initial idea based on the feedback step. Ian then continues to talk more about methods of finding a manufacturer and what you should look for when finding one. Ian ends the episode by talking about the product launch.
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Hosted by: Ian Peterman, CEO and founder of the Peterman Design Firm
Creative Director: Sara Clark
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This content is part of the movement to make the Conscious Design approach to developing products, brands, and companies widely used. Ian Peterman is the leading expert in Conscious Design, hosting the Conscious Design podcast and co-author of the book Conscious Design.
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