Two Chicks, Three Seats: The Event Manager's Guide to Industry Trends
Society & Culture
Episode 49: Attracting Generation Z as Customers in the Hospitality Industry
In today's episode, Kate and Rachel discuss some methods that restaurants can use in order to attract Generation Z customers to their establishments. According to an article published by The Digital Restaurant, Gen Z is expected to make up about 40% of consumers within the next decade, making Gen Zers an important group for any business to target. From using certain social media platforms for marketing to offering experiences that Gen Z will love, there are many ways to make sure Gen Zers are showing up at your restaurant's door.
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