Measuring success in sustainable travel, minus the greenwashing

The pandemic prompted companies to take a closer look at the environmental impact of business travel. Now, as travel gradually begins to restart, we can expect sustainability to remain a key priority for many organizations.

CWT's Richard Johnson, Senior Director, CWT Solutions Group speaks to a panel of experts representing different viewpoints—including airlines, environmental non-profits, TMCs, and travel buyers—to discuss a major point of contention in making corporate travel programs greener: how companies should set targets and measure success.

Learn

• Meaningful, actionable ideas on how to measure success of carbon reduction initiatives.
• Best practice examples from customers and suppliers on delivering successful change.
• How to balance creating more sustainable programs with the financial implications of doing so.

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