AMZPPC #131: When to Pause an Amazon Advertising Campaign

Any Amazon PPC-er who has been around the block a few times knows not to pause campaigns if you can help it. But do circumstances exist where you should pause your Amazon Advertising campaigns? If so, what are they?

Here to discuss this with us is former guest-host and current Badger Den member Ryan Hofacre.

We’ll see you in The Badger Den!

Highlights:

1:05 Intro

10:22 General Campaign Pausing Wisdom

12:45 When you Should Pause your Campaigns

24:51 Rebooting Your Amazon Account

27:33 When to Reboot a Single Keyword

32:20 Closing Thoughts

Links & Resources

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Host and Executive Producer: Michael Erickson Facchin

Senior Producer: Nancy Lili Gonzalez

Video and Audio Editor: Pedro Moreno (pedrojmr13@gmail.com)

Graphic Designer: Emma Walker

Content Writer: Vincent Gulliver