Episode 115 - Tender Wings of Desire: A Colonel Sanders Novella by Catherine Kovach for KFC/Yum! Brands
It's 2017. Mother's Day is coming up. You need to sell more fried chicken than ever before.
You are graced with sudden divine inspiration: "What if...what if I hire a ghost writer to create a novella where Colonel Sanders is the sexy love interest and sell it with the buckets of chicken!?"
Unbelievably, this is indeed the world we live in - Yum! Brands really did this for KFC in 2017. Even more unfathomably, this ghost written corporate marketing scheme of a book was just about as satisfying as KFC's primary output.
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