329 The Nitty Gritty of Building A Podcast Network with Stephen Hackett

A special co-host! Stephen Hackett! Co-founder of Relay FM and host of several shows on the network. KEY THING: Get to know about the Podcastathon, and Relay’s relationship with St. Jude. Stephen dives deep into the nuts and bolts of running a podcast network, including his workflow, management systems, and when they started hiring employees. For anyone looking to build something astounding with podcasting, you will be 🤯. Help Relay reach their goal and donate to St. Jude!

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EPISODE LENGTH 54:37

• A huge welcome to Stephen Hackett from Relay FM, and Elsie gushes
• 2:43 What is the Podcastathon and why it’s so important to Stephen and his family
• How the relationship between Relay.FM and St. Jude began
• Since 2018, the Relay FM community has raised nearly $1 million for the kids of St. Jude 
• She Podcasts community! It’s time for you to donate!
• “Podcasting can be a real force for good.” -Stephen
• Podcasters can be an incredible conduit for change
• 14:53 Starting a network, what does it really mean to start and run a network
• The roots of Relay.FM and how they solved a problem that they wanted to solve for themselves
• How the brand developed and informed the content that Relay created and developed through the network
• The expansiveness of curiosity and obsessiveness is what keeps a cohesive vision
• 22:04 Stephen shares about what he and Myke had set as their business plan
• 26:03 What are the tools that were absolutely necessary to start the network
• A content management system!
• Advertising management system! Tracking, oh goodness
• 35:49 The beginnings of starting a membership
• Oh, the pivot of building the membership for real because of the pandemic
• What it took to create the community, plus what they offered members
• Long term is going to be more centered around the membership
• 40:50 Just pivoting into a membership doesn’t mean that it will be successful
• There is a difference between a business model and making money
• Stephen bre
• 45:22 Amazon Music! Get your show into amazon music, today! #sponsor
• 47:47 Clara asks how to manage your files and workflow for said files
• A really amazing breakdown of file management for podcasts, including what to keep, what to let go of and WHY!
• Source content can be very valuable! And think about your future needs
• Where you can connect with Stephen and buy your ticket for She Podcasts Live!

LINKS!

• Join The Super Squad

• 302–240–3425 “yes”

• Relay.FM

• Relay FM for St. Jude

• Donate to St. Jude! Help Relay meet their goal!

• September is National Childhood Cancer Awareness Month This is Stephen’s story

• Connect with Stephen on Twitter

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