YouTube generated $7 billion from advertising alone in Q2 2021, equivalent to approximately $77 million a day, or $3.2 million every hour, according to an announcement made by parent company Alphabet. That’s up by 83.7% on the equivalent figure from 2020 ($3.812 billion).
Spotify's user base grew to 165 million paid subscribers and 210 million free users during the second quarter of 2021, the company announced in its latest earnings report. That's a net increase of 7 million paid users and 2 million free users compared to the first quarter. The metrics were on target with guidance, though Spotify conceded monthly active user growth was slightly underwhelming due to a softer first half of the quarter.
Several songwriter organizations have called on the US Copyright Royalty Board to reject the NMPA/NSAI mechanical royalty rate proposal. The groups, which include the Songwriters Guild of America, are asking for the current rates to be amended to take into account inflation since 2006.
A few announcements from us...
Exploration is hosting an upcoming webinar on Wed August 4th at 1 PM PST / 4 PM EST, with our Director of Business Development, Jacob Wunderlich, discussing how the music industry works, providing resources, and helping answer FAQs along the way. Please join us via Zoom next Wednesday!
We also want to mention a couple videos from both of Exploration’s co-founders Aaron Davis and Rene Merideth this week. To learn more about what happens “Behind the Scenes of the Music Business,” click here to watch Aaron’s fifth episode of the series!
Steven Tyler's Janie's Fund: https://janiesfund.org/
Eighteen | Rene Merideth | What Would You Tell Your 18-Year-Old Self?: https://youtu.be/WlzkTDe_dvE
Aaron Davis' Vlog - Behind the Scenes in the Music Business: https://www.youtube.com/watch?v=5wOs65_xCAk
Exploration: https://exploration.io/exploration-weekly-youtube-ad.../
Instagram: www.instagram.com/exploration...
Twitter: twitter.com/explorationio
LinkedIn: www.linkedin.com/company/expl...
YouTube: www.youtube.com/channel/UC80DStgkJmdD...
Facebook: www.facebook.com/Exploration.io/
SoundCloud:https://soundcloud.com/helloexploration
PodBean:explorationgroup.podbean.com/
#YouTubeAdRevenue #Spotify #SongwriterGroups #CRB #ExplorationWeekly #MusicIndustryNews
Create your
podcast in
minutes
It is Free