Sensor-Driven Analytics w/FastSensor's Kalon Welch

“Customer journey”—the practice of understanding how someone reaches a buying decision—is a popular topic in sales, but what about literally mapping someone’s physical journey in spaces like conference halls, showrooms, retail stores or even within a workplace? This episode, we’re talking to the innovative co-owner and EVP of FastSensor, Kalon Welch. They use sensors to gather anonymous signals from mobile devices to understand how people move within a space and provide actionable data. How does this differ from beaconing or other monitoring systems? How did they pivot to provide real benefit during the pandemic? How do sensors help prove ROI for events? What does it mean for growing retail trends? It’s the episode that includes an “Inception pirouette!”

 

#VARValue – What should VARs be asking or looking for to suggest sensor-driven analytics as a solution?

 

TEConnecting with us:

Kalon - "True" AI

Dean - Northrup to build homes in moon orbit

John - Scary smart AI toys

 

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Twitter - @TEConnectPod

Email - TEConnect@bluestarinc.com

 

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