Help or Hindrance: Big Tech’s Impact on Your Business
Google. Facebook. Amazon. How do these three tech companies dominate online search and advertising options for small businesses competing for visibility in the online marketplace? Gilad Edelman covers the intersection of Big Tech, politics, and law for WIRED magazine. Hear his insights on the power and impact of these online marketing giants, what practices might define them as monopolies, and whether pending lawsuits or other national actions could curtail their current influence on business competition.
4:04 - Analysis of Parler's removal from app stores
8:59 - Why sole-platform businesses need backup plans
12:12 - Customer service pains in the internet economy
13:36 - Three markets Google monopolizes
17:51 - Is small business stagnating despite cheap ads?
20:23 - Will a third member join the online ads duopoly?
21:49 - The new shift in Amazon search
26:42 - Antitrust legislation odds Big Tech may face
29:53 - Could the FTC set new rules regulating Big Tech?
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