Move the Stairs: Brand Protection PR™
Business:Marketing
Federal CBD compliance expert Asa Waldstein decodes FDA and FTC warning letter trends.
Asa shares what he's looking for when advising clients on federal compliance in marketing and labeling. Even though sweeping federal regulations are at a standstill for the CBD industry, it doesn't mean that CBD is still the wild west. This week's Move the Stairs podcast guest helps you build CBD Brand Protection PR™ by sharing insights into what the FDA and FTC are looking for when they're sending out those dreaded warning letters!
It's all part of building CBD Brand Protection PR™. When you “move the stairs” you take the steps other people might not readily recognize, creating customer loyalty, nurturing great relationships with the media, and building a resilient CBD brand.
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