In today's episode our guest, Dr. Shameen Prashantham, will talk about large corporates and startups, their differences, and also what makes it difficult for them to work together. We will also talk about the history lessons learned through Microsoft's BizSpark.
Dr. Prashantham is a Professor of International Business & Strategy, and Associate Dean (MBA), at China Europe International Business School (CEIBS) in Shanghai, China. In his new business book, Gorillas Can Dance explains one very successful strategy that has worked for leading corporations such as Microsoft and Unilever: partnering with start-ups. His book addresses the key issues facing corporations wishing to develop this initiative based on years of research and interviews with leading practitioners in this field.
Key Takeaways:
To grab a copy of his book visit: https://www.amazon.com/Gorillas-Can-Dance-Corporations-Partnering/dp/1119823587
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