"It’s time for organizations and individuals to stop focusing on dominating the competition — and learn from them instead. By identifying a Worthy Rival and looking at their strengths and abilities, we can keep improving and innovating." Simon Sinek helps us unpack the value in a worthy rival and how GOAT Rivals like, Coke/Pepsi, Bird/Magic, and Apple/Google are better BECAUSE of each other. We serve it up in a way you can get it!
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