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The Flourishing Therapreneur©

The Flourishing Therapreneur©

Business:Entrepreneurship

S2E6: How to repurpose your clinical skills to show up more authentically marketing as a therapist in private practice Nicole McNelis, M.Ed., NCC, LPC

S2E6: How to repurpose your clinical skills to show up more authentically marketing as a therapist in private practice Nicole McNelis, M.Ed., NCC, LPC

2022-04-05
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On today's episode of The Flourishing Therapreneur we are joined by Nicole McNelis, M.Ed., NCC, LPC.

 

This episode is for you if you are:

 

  • Open to transforming marketing your private therapy practice from painful to pleasant
  • Curious about how small steps can make big waves, just by staying true to your authentic self
  • Committed to repurposing the skills you already have to shift your marketing mindset (and see behavior follow suit!)
  • Fueled by connection and using connections to help grow your therapy practice
  • And interested in working smarter (not harder!) by making it easy for colleagues and clients to remember you, count on you, and refer new clients to you!

 

I learned so much visiting with Nicole about repurposing clinical techniques to update marketing and mindset. We addressed how therapists already possess some of the most important marketing tools out there: relationships, rapport, and reciprocity. As therapists, we are comfortable connecting with others, so it only makes sense we would use these existing skills to grow our private practices by marketing with other providers. Nicole highlights the importance of a two-way street with this approach, as well as making yourself visible and memorable in order for these methods to be successful. I felt so encouraged knowing I already have a skillset that can make my marketing strategy successful, growing my private practice AND connecting with other awesome practitioners!

 

Want to learn more? Go to our website: www.theflourishingtherapreneur.com Join our free community on Facebook or connect with us on IG: @theflourishingtherapreneur


Did you enjoy learning from Nicole? Connect with her on Instagram @therapist.mom.collective and at www.nicolemcnelis.com

view more

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S3E6: How to launch and market groups in private practice that hone in on your niche and increase your impact with Destiny Morris, AMFT
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S3E5: How to build a brand for your therapy private practice and why it matters with Avivit Fisher, Mental Health Marketing Expert
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S3E4: Why SEO is the best way to get clients in private practice with Kristie Plantinga, MA of @therapieseo
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S3E3: 5 Steps I’m taking to expand my solo practice to a group practice and take on associates as a supervisor in private practice
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S3E2: Onboarding associates in private practice to expand your brand and impact with Dr. Jenn Kennedy, LMFT
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S3E1: Uncovering your money story as a therapist so you can thrive in private practice with Ashley Quamme, LMFT
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S2E12: The importance of working hard and resting hard: Wrapping up season 2 of The Flourishing Therapreneur Podcast
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S2E11: How to proactively build your future private practice as a pre-licensed therapist
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S2E10: Expanding your business and creating work-life balance by hiring a virtual assistant
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S2E9: Writing a book as a therapist + entrepreneur
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S2E8: How to thrive as a therapist with traits of highly sensitive people (HSP) with Amy Pinnell, MSW, RSW
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S2E5: How to go from scarcity to abundance money mindset as a therapist in private practice with Catie Lynch, LCSW
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