This podcast describes the fundamentals of Return on Investment (ROI) and explains why understanding the elements of ROI in a broad and applied way will produce better returns and contribute to more successful decisions. Examples are provided in both personal financial terms and in project terms. A problem to be solved is also provided. This podcast presents the third of Dr. Lehan's "cut to the chase" tools; which are cash flow, profitability, return on investment and risk clarification.
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