Longevity in Agency Leadership with Sonia Greteman & Ashley Bowen Cook
We've done a few shows with guests who own and run agencies, and each have a different perspective and story. On this episode we have another motivating agency story for entrepreneurs and WOMEN.
An agency that is woman-founded and owned, AND has a focus in a specific (male-dominated) industry is super inspirational.
From a "we didn't even have a computer" start, to being a full-scale branding, PR, and digital agency more than three decades later, these two ladies have an amazing team and so much insight to share with us.
Wichita IS Aviation, and so is Greteman Group... the Aviation marketing pros.
Sonia Greteman, Creative Director, Chair of the Board, & Founder of Greteman Group
Whether increasing a client’s market share, connecting with new audiences or championing community engagement, Sonia helps clients achieve maximum altitude. Challenging designers and writers to dig deeper, think smarter. Three decades of helping build brands puts Sonia in demand outside the office, too, serving on multi-disciplinary teams, promoting culturally rich, visually satisfying environments.
Steady, managed growth means clients don’t get lost in the shuffle. They know their brand managers and that Sonia’s directly involved. Almost three decades of helping build some of the world’s best-known brands has put Sonia in demand.
Ashley grew up in aviation.
And she has advanced through the ranks over 19 years. As the head of business development, she puts her extensive aviation background to good use securing clients such as Clay Lacy Aviation, JetHQ, King Aerospace and Vantis. She has helped lead the firm's ongoing evolution to stay abreast of marketing innovations. She understands how to communicate a brand's essence and achieve a vision.
Today, she gives back to the industry and community as the first female chair of the Wichita Aero Club. The Wichita Business Journal selected her as 2008 40 Under 40 and 2021 Marketing Award honoree.
Sonia's book reco: "A Big Life" by Mary Wells Lawrence
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