Building Your Personal Brand & Authenticity as a Creator

Featured in Apple Podcasts 2023 Women’s History Month Collection: A New Era.

Building your own personal brand is key to making it professionally/creatively and feeling good about yourself. To make your personal brand really stick, you have to know what makes you unique, know who you're talking to, and how to create a consistent brand message across all channels. By being yourself, but staying open to learning and adapting, you'll be be able to develop your personal and professional goals and building a like-minded community.

In this episode, we’ll discuss:

1. What exactly a personal brand is and how you can leverage it and develop positive outcomes
2. How to develop your brand identity, including choosing a name, logo, visual style, creating a consistent brand voice and tone, and choosing the right platforms for your personal brand
3. Case studies on who baddies (like Princess Ice Spice 🧊) who’ve nailed building their own personal brands down to a science, and takeaways on how to apply these lessons to yourself

ANNOUNCEMENTS & EPISODE LINKS

Check out our feature in ESSENCE about The Soft Life (also in print!) as well as Taking a Sabbatical

Listen to our episode with Ri Turner, founder of For the Healthy Hoes podcast here

Check out Alex Wolf, tech philosopher, entrepreneur and “the girl who made business pink” 💕 here

STAY IN THE LOOP

You can stay in the loop with all the other #saddiebaddies by following us on all socials and subscribe to this podcast for weekly episodes:

Instagram, Pinterest, Twitter, TikTok: @saddie_baddies

Website and newsletter: www.saddiebaddies.com

Follow the official IG page, @thesoftlifepod!

CONNECT

Have a burning question for us? Want to suggest a guest or a topic for our next episode? Send us a message via email to info@saddiebaddies.com or DM us on IG!

Stay connected with your host, Priscilla O. Agyeman, MPH via IG

Don’t forget to leave us a rating and review on Apple and Spotify!

CREDITS

Directed by: Priscilla O. Agyeman,MPH

Mixing & Engineering by: Eduay Peña

Sounds by: Eduay Peña