The Daily: Advertisers Aren’t Going Back to Twitter, Lemon8 Takes Off, and TikTok’s New ’Series’ Feature | Apr 13, 2023

On today's episode, we discuss why advertisers aren't returning to Twitter, what the impact of the new blue check mark will be, and whether folks actually want to pay for social media. "In Other News," we talk about the potential of TikTok's sister app Lemon8 and what to make of TikTok's new "Series" feature. Tune in to the discussion with our analyst Jasmine Enberg.

 

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For a transcript of this episode click here: 

https://www.insiderintelligence.com/content/podcast-daily-advertisers-aren-t-going-back-twitter-lemon8-takes-off-tiktok-s-new-series-feature

 

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Cint is a global insights company. Our media measurement solutions help advertisers, publishers, platforms, and media agencies measure the impact of cross-platform ad campaigns by leveraging our platform’s global reach. Cint’s attitudinal measurement product, Lucid Impact Measurement, has measured over 3000 campaigns and 480 billion impressions globally.