#31 The Amazon All-Star - The Secret to Scale Sales

Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?

If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp

In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Melissa Burdick, former Amazon employee turned co-founder and president of Pacvue, a software company focused on helping brands succeed on Amazon. Burdick shares her experiences working at Amazon from 2005 onwards, as well as her insights on the growth of the platform and the development of Amazon PPC tools. The conversation explores the evolving landscape of Amazon for sellers and the challenges and opportunities that come with it.

 

[00:02:45] Amazon's growth period stories.

[00:07:05] Designing for online sales.

[00:07:48] Nimble e-commerce sellers.

[00:11:38] Amazon's API and PPC.

[00:17:44] Quick iterative feedback process.

[00:19:33] Partnership boundaries.

[00:23:35] Starting a successful business.

[00:27:07] Advertising self-service programs.

[00:31:30] Recruiting passionate team members.

[00:36:10] Breast cancer diagnosis and treatment.

[00:39:23] Partnership with Assembly.

[00:44:21] Leveraging strengths in integration.

[00:47:40] Scaling company culture.

[00:50:31] Hitting success after failure.

 

Melissa Burdick is a former Amazon employee and the co-founder and president of Pacvue, a software company. She believes that tools are essential for success and that partner relationships are key to success. Melissa also values hiring passionate people and leveraging strengths to succeed. She encourages others to stay motivated and fearless in pursuing their goals.

 

Connect with Melissa on LinkedIn: https://www.linkedin.com/in/melissaburdick/

Connect with Pacvue: https://www.pacvue.com

Connect with Helium 10: www.AMZProductSpotter.com

Connect with Joie Roberts on Instagram: https://www.instagram.com/joieroberts.official/

Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?

If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp