Poock’s Post Segment of Episode 2 of “The Ask the Law Firm Seller Show”

Episode 2 of the Ask the Law Firm Seller Show includes 3 segments.

In Segment 3, host, Jeremy E. Poock, Esq., presents the following “Poock’s Post:” The Ongoing Disruption in Law Firm Values Caused by the Post-2020 3.0 Digital Era. Poock explains how Senior Attorneys who do not adopt Multi-Channel Digital Marketing during the Post-2020 3.0 Digital Era for the legal industry risk lower business development for new clients than yester-year for the following reason: Driven by convenience, today’s clients search “Uncle Google” for referrals for their legal needs rather than ask their brother, sister, best friend, accountant, financial planner, etc. as they did during the Pre-Google 1.0 Word-of-Mouth Era.  And, in terms of the disruption that the Post-2020 3.0 Digital Era poses to law firm values, Poock states that for those lawyers “not adopting Multi-Channel Digital Marketing for their practices, their number of new clients is going to decrease.  And, that . . . decrease in clients is also going to decrease the value of your practice.”