Warrior Gift Giving: Women Supporting Women

Did you know that although women make up half the population, research shows we control or influence most consumer spending (more than 80% of all purchases!)

Why then don't more businesses large and small think of women first when creating new products and services AND how dare these companies that benefit so greatly from the decisions women make to purchase their products not create more equity for women within the organization's leadership?

Tis the season…to flex our consumer power and help support women and women’s advancement. This episode encourages us all to think intentionally and strategically about the choices we make with our dollars and how our choices can impact gender equity. Shop your conscience this holiday season and don't fall into the trap of believing that you alone can't make a difference. As Vincent van Gogh said, great things are done by a series of small things brought together!

#supportwomen #sheconomy #womensupportingwomen #supportwomeninbusiness

Resources:

Gender Diversity Index https://www.equilar.com/reports/74-q1-2020-equilar-gender-diversity-index.html

For more about Dr. DeSimone and the Advancing Women Podcast

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