Helium 10 Buzz 12/21/23: Amazon Minimum Inventory Level | Shoppable A+ Content | New Brand Analytics Tool

Curious about how the latest Amazon innovations could reshape your selling experience? Let’s see what’s buzzing in the tech giant and Helium 10’s newest features that are stirring the E-commerce pot!

We’re back with another episode of the Weekly Buzz with Helium 10’s Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, interview someone you need to hear from and provide a training tip for the week.

We're dishing out the details on Amazon's revolutionary Fit Insights tool and the game-changing low inventory level fee, set to shake up the way apparel and shoe vendors approach their trade. Experience firsthand how Amazon's shoppable A+ content module is making waves with its compelling conversion rates, and join us in tipping our hats to TikTok's staggering $10 billion consumer spending landmark, a true testament to the app's growing prowess in the digital realm.

As we navigate the ebb and flow of online retail, we're also spotlighting Amazon's translation feature for sponsored ads, now making waves across North America and Europe. And for a quirky twist, don't miss our take on California's recent ban on donkey skin gelatin sales.

TikTok becomes first non-game app to reach $10B in consumer spending
https://techcrunch.com/2023/12/11/tiktok-becomes-first-non-game-app-to-reach-10b-in-consumer-spending/

Language translations are now available for Sponsored Display custom creatives
https://advertising.amazon.com/en-us/resources/whats-new/language-translations-available-for-sponsored-display-custom-creatives/

Amazon will stop selling donkey skin gelatin, but only in California
https://www.engadget.com/amazon-will-stop-selling-donkey-skin-gelatin-but-only-in-california-212555337.html

We're thrilled to have Bradley with us, sharing his expert insights into the new Black Box Brand Analytics tool, a powerhouse for sellers seeking to maximize product research efficacy. This episode is brimming with strategic insights, so plug in and prepare to power up your Amazon and Walmart selling game!

In this episode of the Weekly Buzz by Helium 10, Shivali covers:

• 00:44 - Minimum Inventory Tool
• 02:00 - Fit Insights Tool
• 03:35 - Shoppable A+ Content
• 04:45 - Tiktok Hits 10B?
• 05:43 - Language Translations for SD
• 06:33 - Partnered Carrier
• 07:32 - Your Donkey Meat
• 08:05 - Subscribe to Helium 10's YouTube Channel
• 08:17 - Pro Training Tip: Helium 10 BlackBox x Amazon Brand Analytics
  

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