Questions That Sell and Gain an Edge - Outside Sales Talk with Paul Cherry

Paul Cherry is the founder of Performance Based Results, which provides companies with customized sales workshops, coaching, and leadership programs. He has worked with more than 1,200 organizations, including 175 of the Fortune 500. His top-rated bestseller, Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants is one of BookAuthority’s “100 Best Sales Books of All Time”

 

In this episode, Larry and Steve will be discussing the importance of asking the right questions during the sales process.

 

Here are some of the topics covered in this episode:

• How to gain control as a Salesperson
• Why you should always have a purpose when visiting a prospect
• Why salespeople should focus on the past and future, not the present
• Lock-on and Expansion questions

More From the Guest

 

Linkedin: https://www.linkedin.com/in/paulcherry1 

 

Website: https://pbresults.com/ 

 

 

Listen to more episodes of the Outside Sales Talk here!

https://www.badgermapping.com/podcast  

 

 

Start Selling More Today with

Badger Maps - The #1 Route Planner for Field Sales

 

See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/ 

 

If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters! 

Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.

Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/