Creating an Inclusive Business with Ali Rasmussen of Spacious Skies Campground

In this episode of the RV Rental Secrets Podcast, host Stacy Maxon warmly welcomes Ali Rasmussen, CEO and Creative Director of Spacious Skies Campgrounds. Ali shares her inspiring journey into the campground industry, which began during the pandemic with her husband Eric. They embraced RV life, exploring various types of campgrounds with their three children, which serendipitously turned into market research. This experience led them to purchase their first campground in Maine, eventually expanding to 15 locations from Maine to Georgia.

Ali describes Spacious Skies Campgrounds' focus on nature, community, and the immersive camping experience, emphasizing their commitment to inclusivity and fostering a welcoming environment for all campers, including undertaking initiatives like the certification with "Black Folks Camp Too." She details the unique features of their campgrounds, from astro-tourism in Maine to entertainment-driven activities in New Jersey, enhancing each location's personal touch.

Further discussing their Cosmic Camper Loyalty Program, Ali explains how it encourages campers to explore different locations within their network, with themed weekends and trails that highlight the natural beauty and seasonal changes from location to location. She also touches on the variety of lodging options available, including yurts and retro RVs, catering to diverse preferences and encouraging group camping.

Concluding the episode, Ali offers advice for those interested in entering the RV industry, emphasizing the importance of networking and firsthand experience. 

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