How to Build a Global Personal Brand as a Doctor

Sometimes exploring and venturing outside the field of medicine can feel like a taboo for doctors. However, there’s an increasing number of medics embracing opportunities outside their traditional roles to expand their horizons and build their influence. Building a global personal brand and leveraging your influence as a doctor requires thinking outside the box that medicine traditionally puts us in. It involves recognising the power of networking and forging connections to make a meaningful impact on a broader scale. By exploring avenues beyond your career as a doctor, you can transform how you contribute to the world and expand your professional capabilities.

 

In this episode of Disrupting Doctors Career podcast, Dr Khadija Owusu, an F2 doctor, a changemaker leader, Tedx talk speaker, and director of different organisations, shares strategies for building a global personal brand as a doctor. She also expounds on how you can leverage your influence as a doctor to expand your network and do amazing things not only in the UK but also globally. 

 

If you are wondering how you can start exploring different opportunities, growing your personal brand as a doctor, and increasing your influence, listen in and learn from Dr Khadija and get insights that you can use in your career journey to grow a personal brand and impact on an international scale

What You Will Learn:

• [00:01] Intro and what in for you in today’s show 
• [02:31] When Dr Khadijah started thinking globally and impacting globally
• [04:31] About Melanin Medics, its purpose, and what it offers to its audience
• [09:47] Insights from Dr Khadija on how she built her personal brand on LinkedIn
• [12:53] LinkedIn creator program and key things that Dr Khadijah learned from it 
• [16:20] How LinkedIn opened doors for Dr Khadijah and how she ended up with Michelle Obama
• [20:37] How Dr Khadijah balances F2 practice with travelling and everything in her life
• [22:01] Who is Doctor Khadija in one sentence, and her ‘Why’ in helping people 
• [24:09] How to get started in growing a personal brand and influencing on a global scale 
• [27:27] Investing in professional photos when growing your personal brand 
• [29:37] Dr Khadijah's advice on how to do public speaking professionally and put value to it
• [32:24] What next for Dr Khadija in her medical career and charity work
• [34:21] Ending the show

 

Standout Quotes:

• “LinkedIn is an amazing platform to build genuine connections, and posting regularly will help you get ahead.” - Dr Khadija [11:42]
•  “You will notice the growth when you are more consistent in putting out content and showing up on LinkedIn.”-Dr Khadija [15:07]
•  “As long as you're showing up, eventually you will pick up and start  to build engagements, we all start from somewhere and it is very important for you to keep going.”-Dr Khadija [25:10]
• “Always try your best to remain authentic in whatever you're producing content-wise; just be yourself because whenever you try not to be yourself it will become a chore, and people are always able to clock on when you're not authentic and you will not be able to build your audience and community.” - Dr Khadija [25:22]

 

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ABOUT THE HOST

Dr Abeyna Bubbers-Jones is a practising medical doctor and Founder of Medic Footprints: the global platform connecting doctors with diverse career opportunities beyond conventional medicine.

Her mission is to dramatically elevate health outcomes in the world by connecting 1 million doctors with diverse careers by 2030.

Continually exploring her own path off the medical treadmill, she has developed a wealth of expertise in specialist recruitment connecting industry & health tech companies with talented doctors, whilst supporting & coaching doctors in their own career development and wellbeing.

She is an award-winning entrepreneur, Consultant Occupational Health Physician, BBC Expert Voice, Public Speaker, Musician and not-so-good boulderer!

REACH OUT!

team@medicfootprints.org