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School for Startups Radio

School for Startups Radio

Business:Entrepreneurship

July 12, 2024 - Regrow your Hair! Ashley Stark and Mentally Strong Leader Scott Mautz

July 12, 2024 - Regrow your Hair! Ashley Stark and Mentally Strong Leader Scott Mautz

2024-07-11
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Ashley Stark – Co-owner of We Grow Hair Indy and Peri Hair

Ashley Stark is co-owner of We Grow Hair Indy and Transitions of Indiana, an Indianapolis-based hair restoration and replacement clinic. She knows and thinks a lot about hair, so it’s no surprise that her new company is hair-related. She’s launched Peri Hair, an affordable, premium hair care product that focuses on both scalp and hair care. By creating a natural product focused on a more holistic approach (other products focus on either hair or scalp), she’s meeting a need she saw at We Grow Hair Indy. Peri Hair is an example of adjacent entrepreneurship. A recent McKinsey study shows that CEOs who pursue adjacent and breakout businesses that build on a competitive advantage deliver significantly higher shareholder returns than their peers.  Ashley is available to speak about her adjacent entrepreneurship journey and why it might be a successful tactic for other business owners. Having closely collaborated with trichologists and stylists on her team, she made it her mission to master the complexities surrounding hair and scalp health. The clinic and full salon in Indy offer a wide range of products catering to both medical-grade scalp concerns and salon-grade needs. Recognizing the potential in merging the finest elements from both industries, Ashley worked to craft an exceptional clean product line dedicated to promoting both scalp and hair health. For Ashley, this journey has been a longstanding dream finally realized. Witnessing the fruition of her vision is a source of immense joy and fulfillment. Being a mother of two young children, Ashley understands the importance of having all-in-one hair care products that deliver premium results, ensuring her hair looks its best even without styling. As the co-founder of Peri, Ashley is committed to providing high-quality, natural hair care products designed to nourish, strengthen, and enhance the natural beauty of every hair type. Without using harsh ingredients like sulfates, silicones, and parabens, Peri’s products ensure exceptional manageability, leaving hair feeling soft, nourished, protected, and detangled. With a focus on premium ingredients sourced from sustainable and ethically responsible suppliers, Peri not only promotes healthy hair practices but also prioritizes environmental sustainability and social responsibility.





Scott Mautz – Leadership Expert and Author of The Mentally Strong Leader: Build the Habits to Productively Regulate Your Emotions, Thoughts, and Behaviors 

Scott Mautz is the founder and CEO of Profound Performance™, a keynote, training, and coaching company. Mautz is a former Procter & Gamble executive who successfully ran four of the company’s largest multi-billion dollar businesses, he is also the multi award-winning author of Leading from the Middle, Find the Fire, and Make It Matter. Mautz has been named a “CEO Thought-leader” by The Chief Executives Guild and a “Top 50 Leadership Innovator” by Inc.com, He is faculty on reserve at Indiana University’s Kelley School of Business for Executive Education and is a top instructor at LinkedIn Learning. He lives in San Diego.

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