Changing the World in Fitness: Mentality, Body Neutrality and Personalised Movement, with Katie Bramlett (WeShape)

Today I have a returning guest to the podcast I’m talking to Katie Bramlett from the company WeShape – a movement-based fitness product, inspired with the intention of advocating for people to stop focusing on the number on the scale and instead putting their energy and efforts towards something more meaningful. Katie worked previously in the more traditional fitness space and had built a very successful business promoting six-pack abs and weight loss. However, something didn’t feel right. Although Katie was outwardly successful, earning money and being ‘healthy’, deep down, she felt out of balance with her deepest values.

Katie took the brave decision to step away from her thriving fitness business. She felt pulled towards authenticity, meaningful movement and a broader picture of wellbeing, health and self-worth. Hence the dawn of WeShape.

Weshape’s entire product is rooted in intention, movement, community, and beliefs. Katie has a passion for bringing awareness to the toxic expectations placed on people in the fitness industry and believes that if we all unsubscribe to these messages, we can pave a new path that's rooted in self-acceptance, care, and kindness.

In this episode today, you’ll hear about Katie’s story from traditional fitness into something more meaningful. If you would like to hear the longer version of this, do go back and listen to Katie’s previous episode on the podcast. The link is in the show notes.

Katie will talk more about WeShape, focusing on the movement aspect and also mentality. WeShape is extremely personalised to each individual. With movement, it’s all about listening to your body. You can scale movements from having limited mobility, maybe due to living with pain or injury to being fully functioning and extremely fit. The emphasis is all about listening to your body, taking rest when needed and an individualised approach.

The mentality side really works on self-acceptance and self-compassion, questioning with curiosity the internalised messages of diet and wellness culture, to help people really align with their deeper beliefs, values and purpose. It’s an inspiring business model and Katie comes from a place of authenticity and deep intention with her work, and this shines through in the conversation. I hope that you enjoy it.

 

To find out more about WeShape

Website:   http://www.weshape.com/freedom

Previous episode with Katie: https://harrietfrew.podbean.com/e/from-six-pack-abs-and-weight-loss-to-movement-and-mental-wellbeing-with-katie-bramlett-weshape/

 

This week's sponsor: 

Welldoing: https://welldoing.org/

 

Harriet Frew's current offers: -

Online 10 Steps to Intuitive Eating Course

https://www.theeatingdisordertherapist.co.uk/online-courses.html

Online Breaking Free from Bulimia 

https://www.theeatingdisordertherapist.co.uk/online-courses.html

 Eating Disorders Training for Professionals

https://www.theeatingdisordertherapist.co.uk/eating-disorders-training-with-harriet-frew.html

Body Image Training for Professionals

https://www.theeatingdisordertherapist.co.uk/body-image-training-with-harriet-frew.html