169: The State of Paid Media

Paid media is a whirlwind right now - CPMs are rising, traffic has declined, we are in an election year, consumers are distracted, etc... There is a lot happening that is making paid media difficult. So, what can we do about that?

Join ClickBank host Thomas McMahon as he sits down with paid media experts Jake Newby and Knute Fosso to discuss the current landscape of paid media and what media buyers and agencies can do to set themselves up for success despite the current hurdles.

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Connect with Jake - https://www.linkedin.com/in/jakenewby1/

Connect with Knute - https://www.linkedin.com/in/knute-fosso/

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