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Join Ads Marketplace to earn through podcast sponsorships.
Manage your ads with dynamic ad insertion capability.
Monetize with Apple Podcasts Subscriptions via Podbean.
Earn rewards and recurring income from Fan Club membership.
Get the answers and support you need.
Resources and guides to launch, grow, and monetize podcast.
Stay updated with the latest podcasting tips and trends.
Check out our newest and recently released features!
Podcast interviews, best practices, and helpful tips.
The step-by-step guide to start your own podcast.
Create the best live podcast and engage your audience.
Tips on making the decision to monetize your podcast.
The best ways to get more eyes and ears on your podcast.
Everything you need to know about podcast advertising.
The ultimate guide to recording a podcast on your phone.
Steps to set up and use group recording in the Podbean app.
Episode 180 explores a subtle but powerful leadership trap: the addiction to feeling important. Dr. Ayers explains how leaders who rely on being the hero, the fixer, or the center of attention unintentionally create dependency, reduce employee ownership, and weaken safety culture.
This episode is a mirror — and a challenge — for leaders to examine their motives and shift from importance to impact.
Leaders often fall into patterns where they:
Want to be the one with the answers
Step in too quickly
Solve problems instead of developing people
Take credit instead of sharing it
Insert themselves into every decision
It feels good in the moment, but it damages long‑term performance.
When leaders need to feel important:
Workers stop speaking up
Teams wait for the boss instead of acting
Reporting decreases
Ownership disappears
Safety becomes leader‑driven instead of team‑driven
This creates a fragile culture where safety depends on one person.
Dr. Ayers highlights that importance addiction often comes from:
Wanting to be valued
Wanting to be seen as competent
Fear of losing control
Fear of being irrelevant
These are human tendencies — but they must be managed.
Leaders break the cycle by:
Asking questions instead of giving answers
Letting employees solve problems
Sharing credit generously
Encouraging initiative
Creating space for others to shine
This builds a resilient, distributed safety culture.
The episode emphasizes that the best leaders:
Make others feel important
Build capability, not dependency
Create systems that work without them
Focus on long‑term culture, not short‑term ego boosts
Impact lasts. Importance fades.
Episode 180 is a reminder that leadership isn’t about being the hero — it’s about building heroes around you. When leaders let go of the need to feel important, they create stronger teams, stronger trust, and a stronger safety culture.
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