The Psychology of Being a Startup Founder, with David Sinkinson

In this podcast episode, Dr. Jonathan H. Westover talks with David Sinkinson about the psychology of being a startup founder.

David Sinkinson is a proven SaaS entrepreneur. David was the Co-Founder and CEO of AppArmor, the bootstrapped public safety software startup he led with his brother, Chris. AppArmor was purchased by Rave Mobile Safety in February of 2022 for $40 Million. Later in 2022, both Rave  Mobile Safety and AppArmor were acquired by Motorola Solutions for $560 million. Now Dave has co-authored Startup Different and launched The Startup Different Podcast to help show entrepreneurs that there’s another, better way to build your business. Startup  Different debunks startup myths, tackles some of the toughest challenges and gives founders the tools to build their business. This down-to-earth founder proves that making a successful startup has little to do with unicorns or ten-baggers and instead focuses on a proven, different method for startup success.

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