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Join Ads Marketplace to earn through podcast sponsorships.
Manage your ads with dynamic ad insertion capability.
Monetize with Apple Podcasts Subscriptions via Podbean.
Earn rewards and recurring income from Fan Club membership.
Get the answers and support you need.
Resources and guides to launch, grow, and monetize podcast.
Stay updated with the latest podcasting tips and trends.
Check out our newest and recently released features!
Podcast interviews, best practices, and helpful tips.
The step-by-step guide to start your own podcast.
Create the best live podcast and engage your audience.
Tips on making the decision to monetize your podcast.
The best ways to get more eyes and ears on your podcast.
Everything you need to know about podcast advertising.
The ultimate guide to recording a podcast on your phone.
Steps to set up and use group recording in the Podbean app.
Brian Gates, SVP of Industry Strategy at next-generation event platform RainFocus, is James Dickson’s guest for the first Event Industry News podcast of 2025.
Founded in 2013, RainFocus made a fast mark on heavyweight shows like Oracle CloudWorld, VMworld, Cisco Live, and it’s gone on to have similar impact for the smallest events.
Speaking live from Utah, Brian, who joined RainFocus nearly 10 years ago, details the company’s journey from a data focus to all-encompassing event management.
Brian looks at the platform’s effect on marketing, highlighting key points in the customer journey, who’s engaging and how, and refining the pathways/campaigns as a result. He goes on to discuss evolving the onboarding process, accommodating shrinking budgets, best practices, integrating tech stacks, leveraging data and, particularly poignantly, the AI potential.
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