From Side Hustle to Oprah’s Favorite Things: The Toffee to Go Journey with Jim Schalk

What started as a simple holiday treat for friends and family turned into a nationally recognized brand—and even landed a spot on Oprah’s Favorite Things! In this episode, Jim Schalk, owner of Toffee to Go, shares his incredible journey from the hotel business to building a thriving toffee empire.

Jim and his wife Lisa turned their homemade toffee into a business that grew beyond their expectations. From selling out of their home to expanding into retail and corporate gifting, their story is packed with valuable lessons for entrepreneurs. He talks about the challenges of seasonal business, how they got discovered by Oprah’s team, and the importance of having a quality product that speaks for itself.

In this episode, you’ll learn:
✔️ How Toffee to Go started as a side hustle and grew into a full-time business
✔️ The impact of being featured on Oprah’s Favorite Things
✔️ How Jim navigates the challenges of a seasonal business
✔️ The key to standing out in a competitive dessert industry
✔️ Why controlling costs and quality is crucial for long-term success

 

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