Leadership in Legal Cannabis with Travis Ahern

What does leadership in legal cannabis really look like? Travis Ahern, Executive Director of the Massachusetts Cannabis Control Commission, shares his approach to navigating one of the most complex regulatory landscapes in the country.

In this episode, we talk through the CCC’s current structure and where it’s headed—from HCA pricing and testing lab enforcement to staffing turnover, architectural reviews, and the long road toward social consumption reform. Travis offers a clear-eyed perspective on what’s working, what isn’t, and what big changes may be coming next.

🎙️ Episode Highlights:
✅ What the CCC does—and how it’s evolving
✅ HCA pricing and enforcement clarity
✅ Testing standards, ITLs, and safety
✅ Challenges with social consumption rollout
✅ Internal reform and operational leadership

💡 If you want to understand how cannabis regulation is built—and rebuilt—this one’s for you.

🚨 Disclaimer: This episode discusses adult-use cannabis policy. Content intended for audiences 21+. Please consume responsibly and follow your local laws.