How to Sell a Group Program with Lacy

Are you ready to elevate your coaching business? In this episode, I sit down with Lacy Lain, a pre-K teacher turned functional medicine coach, as she prepares to launch her first group coaching program.

Inspired by her husband’s battle with leukemia and her own health struggles, including a six-month-long menstrual cycle, Lacy is now channeling her passion for holistic health to help women transform their lives.

Join us as we discuss the critical steps for building her program, overcoming potential challenges, and marketing strategies to attract her ideal clients.

If you’re aiming to scale your practice, increase your impact, or grow your income, this episode is packed with actionable insights to help you succeed in group coaching.

Don’t miss this opportunity to learn how to sell your group coaching program and create lasting change for your clients!

9 hours. 3 days. Game-changing 10,000 Patients Event. Get your step-by-step blueprint now at event.drkylieburton.com

“I feel like all of my clients deal with the same “root issues” and so putting together a group program–I can just put in what I've dealt with all of these clients over the last year and turn that into a group program, and then we can help many people at one time.”

- Lacy Lain

In This Episode:

• Choosing the right course to kickstart your online business
• Pinpointing your target audience
• Designing a 3-day challenge
• Marketing your group coaching program
• Optimal length for workshops with Q&A
• Launch frequency: How often should you launch?
• 30:29 - Recap: Strategies to sell your group program

This podcast is sponsored by the following:

1. My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.com
2. If you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.com
3. Looking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)

Resources:

• Why Are My Labs Normal? By Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1T

Connect with Lacy Lain:

• Website - https://www.lacylainwellness.com/

Connect with Dr. Kylie:

• Website - https://bloodworkspecialist.com/
• Instagram - https://www.instagram.com/drkylieburton/
• Facebook - https://web.facebook.com/drkylieburton/
• YouTube - https://www.youtube.com/@FoundationalMedicineInstitute