From 0 to 157K Followers: How Monty Lans Built a Magnetic Brand on Instagram

Today’s guest is the definition of scroll-stopping. Monty Lans went from dancing in his living room to still dancing in his living room BUT building a magnetic personal brand that blends bold aesthetics, viral content, and a powerful message. With an unfiltered voice and a feed full of laughs, pranks, and personality, Monty proves that success on Instagram isn’t just luck, it’s strategy.

In this episode, we pull back the curtain on how Monty grew his account, monetized his platform, and created a personal brand that actually converts. Whether you're just starting out or trying to break past a plateau, this conversation is full of practical tips and creator gold.

🎯 What you’ll learn:

• The strategies that helped Monty grow his audience and go viral

• His monetization model (and what income streams surprised him most)

• Advice for new creators trying to hit their first 10k

• How to evolve your brand, avoid plateaus, and stay creatively inspired

• The tools, systems, and mindsets that keep him consistent

Get ready to laugh, learn, and leave with actionable takeaways for your own content journey.

🎧 Listen now and don’t forget to follow us! @callhercreator and @MontyLans

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