Business:Management & Marketing
54 - How One Major Retail Bookseller is Doing It's Part To Help Close The Tech Job Skills Gap
Barnes & Noble and Maker Media, creator of Make: Magazine are teaming up for the second year to give children and adults in communities across the country the permission to explore, learn, make mistakes and have fun while building their tech literacy skills.
Barnes & Noble stores throughout the U.S. will once again be transformed into a fun and interactive education space featuring “Make” Space where customer can interact with Makers, get hands-on with some of the latest materials for building and constructing and be introduced to some of the newest innovations using virtual reality, augmented reality, 3D printing, robotics, coding and programming and more! Guests of all ages will also have the opportunity to get hands-on experiences around the art of designing, handcrafting and constructing, in the spirit of collaboration, cooperative learning and teamwork.
Kathleen Campisano is an award-winning business leader with a 20+ year record of driving multimillion dollar growth. Her areas of expertise include marketing, branding, ideation, P&L management, merchandising, experiential retailing and innovation in both product and content development.
Campisano has been the Vice President of Toys & Games for Barnes & Noble since 2009. She is a longtime contributor to the toy industry and currently serves on the TIA Board. Campisano has also served as Executive Vice President and Chief Marketing Officer for Mega Brands, as SVP of Design, Product Development and Marketing, pre/post IPO, at LeapFrog Enterprises, along with key marketing brand positions at Fisher Price and Century Baby Products. Ms. Campisano has guest lectured at Toy & Game Conferences across the country, Haas Business School of Management at UC Berkeley, and has served on several retail panels representing the specialty toy market. She holds an Executive MBA from the SUNY School of Management in Buffalo, NY, and a BS in Marketing from Xavier University in Cincinnati, OH.
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